Success studies

1 min read

Behavioral Design: How to apply behavioral science to the design of interventions for risky behaviors?

We designed an incentive-based behavioral intervention to increase compliance with speed limits while driving.

2 min read

Behavioral Design & Experimental Validation: How to increase confidence in financial applications?

We measured the effect of 5 interventions on user adoption of digital financial services.

2 min read

Behavioral Design & Experimental Validation: How to apply behavioral science to the design of an insurance sales platform?

We redesigned a landing page applying behavioral science principles to increase sales for a health insurance company.

2 min read

Experimental validation: How to decrease gender differences in self-evaluation and confidence in the future?

We measured the effect of 3 interventions to decrease the gap between women's and men's self-evaluations and confidence in the future.

3 min read

Project 360: How to strengthen gender equity in 10 Colombian organizations?

We identify and solve the barriers that impede the access and permanence of women to leadership positions in Colombia.

2 min read

Project 360: How to overcome barriers to the use of digital banking services?

We conducted research on barriers and enablers to the adoption of digital banking services, and designed solutions.

Heurística Lab